As the global economy stabilized and companies adapted to new workforce dynamics, 2024 marked a pivotal year in corporate relocation. The 58th Annual Atlas® Corporate Relocation Survey reveals how organizations responded to shifting economic conditions, workforce expectations, and technological advancements. Here's a breakdown of the most significant changes from 2023 to 2024—and what lies ahead in 2025.

Key Shifts from 2023 to 2024

1. Relocation Volumes and Budgets Stabilized

Domestic relocations increased by 3%, while international relocations dropped by 9%.
58% of companies increased their relocation budgets, though fewer reported significant increases compared to 2023.
Companies spent more to relocate the same or fewer employees, reflecting rising costs and more selective mobility strategies.

2. Economic Conditions Took Center Stage

50% of companies cited economic conditions as the top external factor impacting relocation, up 15% from 2023.

3. Employee Willingness to Relocate Improved

Only 58% of companies reported employees declining relocation, down from 64% in 2023.
Family responsibilities and spousal employment remained the top reasons for declining.

4. Relocation Policies Became More Flexible

Fixed benefits became more policy-dependent (32% in 2024 vs. 6% in 2023).
Flexible benefits also shifted toward policy-based eligibility.
Lump-sum payments remained common but were increasingly tailored by employee level and relocation type.

5. AI Integration Accelerated

6. Return-to-Office Momentum Grew

60% of companies implemented full on-site return-to-work plans, up 7 points from 2023.
The top 3 constraints on remote work included technology requirements, location approval and working certain hours regardless of time zone.

1. Continued Budget Growth

44% of companies expect relocation budgets to increase in 2025.
Despite global economic uncertainty, organizations remain committed to talent mobility.

2. More Strategic Relocation Decisions

Companies are expected to:
- Use alternative assignments (e.g., rotational placements, commuter roles) more frequently.
- Focus on employee-driven moves to support retention and flexibility.

3. Office Relocations on the Rise

30% of companies are considering moving offices to cities with better workforce availability and lower costs.
This trend is expected to grow, especially in response to tax incentives and quality-of-life considerations.

4. AI Investment Will Expand

62% of companies expect to increase AI usage in 2025, particularly in HR and relocation functions.
AI will continue to streamline processes and enhance personalization in relocation support.

The ATLAS Corporate Relocation Survey provides ample benchmarking opportunities for corporate relocation professionals.